Need to Know
24 : 03 : 22

By Lavinia Fasano and Emily Rhodes

A sonic brand identity incorporates movement, Bulgari’s watch grants access to a virtual universe, and why most plant species risk extinction.

In today's news:

An elastic brand identity you can also listen to

Bulgari’s thinnest watch comes with an NFT

Bulgari’s thinnest watch comes with an NFT

A shoppable hotel inspired entirely by Pinterest trends

A shoppable hotel inspired entirely by Pinterest trends

Stat: Why thousands of plants are facing extinction

Stat: Why thousands of plants are facing extinction

Previous News Articles

Cannes Lions 2024 daily recap: Re-evaluating the power of brands

News

Cannes Lions 2024 daily recap: Re-evaluating the power of brands

At the 2023 edition of Cannes Lions, marketing professor Scott Galloway proclaimed: ‘The era of brand is over.’ This sweeping statement became the ...

Cannes Lions 2024 : Cannes Lions : Advertising

Universal Favourite revitalises The Dinner Ladies with a bold identity

News

Universal Favourite revitalises The Dinner Ladies with a bold identity

The Dinner Ladies has partnered with Universal Favourite for a refresh reflecting the brand’s friendly, ‘anti-mumsy’ and playful personality.

Design : Food : Drink

Modem believes AI-driven interfaces will transform user experience

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Modem believes AI-driven interfaces will transform user experience

Design and innovation agency Modem and Mouthwash Studio have teamed up for a research paper exploring the future of user interface (UI) design in t...

AI : Technology : Artificial Intelligence

Stat: Report reveals what motivates luxury spending in the UK

News

Stat: Report reveals what motivates luxury spending in the UK

How is the luxury sector faring in the UK? A YouGov poll has revealed how the economic landscape in Britain is affecting consumers’ luxury buy...

Luxury : Fashion : Wealth

Cannes Lions 2024 daily recap: Reddit’s recipe for authenticity

News

Cannes Lions 2024 daily recap: Reddit’s recipe for authenticity

Cannes Lions, the premier advertising and marketing festival, has returned to Le Palais des Festivals et des Congrès for its 71st edition.

Cannes Lions 2024 : Advertising : Creativity

Luna Daily launches Motherhood pregnancy and post-birth collection

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Luna Daily launches Motherhood pregnancy and post-birth collection

Microbiome-balancing bodycare brand Luna Daily has launched a Motherhood collection, developed to support skin through pregnancy and post-birth.

Health : Wellness : Packaging

Strange Water unveils healthy sparkling coconut water

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Strange Water unveils healthy sparkling coconut water

Strange Water has launched a new line of canned coconut water, offering a refreshing twist on a beloved natural beverage.

Food : Drink : Packaging

Stat: Older workers are key to the UK’s economic growth

News

Stat: Older workers are key to the UK’s economic growth

The UK’s economic future hinges on mobilising its older workforce, according to a report by the Centre for Ageing Better (CAB).

Finance : Cost Of Living : Economy

Walmart celebrates Black fathers as superheroes in Father’s Day campaign

News

Walmart celebrates Black fathers as superheroes in Father’s Day campaign

Walmart, in collaboration with culture-first advertising agency Contender, has unveiled the latest ad for its Black and Unlimited initiative.

Retail : Advertising & Branding : Society

Allgood imagines a low-carb but high-impact pizza concept

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Allgood imagines a low-carb but high-impact pizza concept

Carblo is a conceptual food brand seeking to make low-carb living exciting and enjoyable, with a playful 1990s-inspired aesthetic.

Food : Health & Wellness : Design

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